Freelance Creative Directors | Independant Advisors
INTELLIGENCE & I.P. | ART DIRECTION | CREATIVE VISION
CONSULTING | PRODUCTION | I.P. PROJECTS
SCROLLDOWN
FROM Creative STRATEGY TO I.P. concepts
As strategic consultants and producers with two decades of experience each in art direction, storytelling and design, we bring our ideas and knowledges, either individually or as a creative team, to international brand projects and global design agencies.
We strive to capture the public's attention in order to better convey our message, leaving the way open for them to express their emotions freely.
GLOBAL ConsultING
& 360° DESIGN SYSTEMS
FASHION | BEAUTY
LUXURY | TRAVEL | RETAIL
CAMPAIGN | TELEVISION
DIGITAL | NEO TECH | WEB3 | GAMING
IMMERSIVE & SOCIAL EXPERIENCES
MUSIC | EVENTS | LIVESHOWS & FESTIVALS
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GEOFFREY LAURENT
360° Creative Director | Producer
20+ Years of Experience
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Brand & Creative Strategy, I.P.
Production / Reduction
Global Branding & Visual Identity
Brand Content, Global Design
Campaigns, Key Visuals
Digital, AI, Defi, Web 3.0
Film, TV Spots
Music Production
Live Events, Retail & Real-World Digital Scenography, Retail Design
Immersive & Live Experiences
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Connect with Geoffrey
With over 20 years as an Art Director, Creative Director, and Consultant in Creative & Brand Strategy, Geoffrey blends artistic vision with strategic insight to guide brands, corporations, and incubators toward transformative success. Geoffrey began his journey at GOD SAVE THE QUEEN. He then collaborated with notable clients such as LAGARDÈRE, RENAULT F1, and ARTE, crafting immersive experiences that captivate and engage. His expertise spans print and digital design, typography, video, and sound production, showcasing a comprehensive approach to creative storytelling.
His abilities were further highlighted in high-profile projects for PIPER-HEIDSIECK x FESTIVAL DE CANNES, and RÉMY MARTIN, where he designed impactful retail environments and interactive experiences, driven by a keen understanding of market trends and financial strategy. Simultaneously, Geoffrey worked on key visuals, announcements, and advertising campaigns for luxury as GUERLAIN, SHISEIDO, RAY-BAN, ZADIG & VOLTAIRE, VERSACE, and spirits brands including COURVOISIER, LAGAVULIN, REMY MARTIN XO / VSOP and THE BOTANIST.
In 2020, Geoffrey took on the role of Art and Creative Director at Joseph Baruk’s communication agency, leader in press management in France. He played a crucial role in modernizing the GAULT & MILLAU brand, leading its digital transformation and setting new standards in visual storytelling and campaign execution. Working alongside Lionel Jabre, Geoffrey introduced a new video format, developed filming guidelines, and managed a roster of fifty freelance creatives across France. He also oversaw production, developed campaigns, TV ads.
In recent years, Geoffrey designed Portugal’s largest-ever LED drone show, gathering 230,000 spectators at the CARPE NOX FESTIVAL NYE 2025 in Albufeira. An immersive display blending technology, art, and emotion, in partnership with DRONISOS (DISNEYLAND’s Official Technologic provider) and TAVOLANOSTRA (FIFA WORLD CUP Openings, MC KINSEY Gala, BMW).
Whether consulting a top 10 luxury brand, guiding DIM‘s AI and PMU’s crypto-web3 initiatives, or devising a creative retail drive-to-store-to-web3 strategy with CARRÉ BASSET, Geoffrey’s approach reflects a deep understanding of art and international commerce in a rapidly evolving market.
THEY ARE THE BEST, AND THEY TRUSTED US
Official Technologic Provider
We work on a limited number of I.P. projects each quarter.
We also work in consulting sessions.
All of our projects are confidential, high-impact and structurally tailored.
Film, TV Spot PAD
Motion Design, VFX
Gaming Production
2D Animation & Assets
Illustration, Color Grading
Music Production
Global Design, Branding
Digital content, Web Design, NFTs
Event Planning, Scenography
LIONEL JABRE
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360° Art Director | Producer
20+ Years of Experience
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Connect with Lionel
Lionel Jabre, a 360° Art Director with over 20 years of experience, is currently a freelance Senior Art Director and Graphic Designer for FRANCE TV. As an illustrator and motion specialist, he co-founded SLAK GAMES with Julien Thomas and Alban de Giuli, earning critical acclaim for their games on the global platform STEAM.
Later, he co-founded the event production and artist curation company, LE TEMPLE, with Geoffrey Laurent, offering immersive live experiences, interactive digital spaces, and original vjing-mapped scenography for electronic music enthusiasts. They organized and booked international artist line-ups featuring OBJEKT, OSKAR OFFERMANN, DJ DEEP, JOVONN, ANETHA, and played vinyl sets alongside these artists, all while integrating innovative digital scenography with live performances.
As a freelancer, Lionel managed the Motion Design and Animation division at Joseph Baruk's press and communication agency, enhancing GAULT & MILLAU's brand image and creating TV spots. He also collaborated with VOODOO, one of the world's leading video game studios, on video ad campaigns for their mobile game testing releases.
Since winning the ARTGAME WEEK-END in 2011 with the project GONE, exhibited at GEEKOPOLIS, and serving as a year-end jury member for a major video game school, Lionel's dedication to the industry has remained unwavering. As a professional breakdance dancer, his style stands out as one of the most sought-after of his generation. His contributions to Hip Hop culture, gaming, and live music have had a global impact.
Lionel’s versatile career in art direction for advertising and brand communication has allowed him to excel in illustration, video games, web, video production, and events, consistently bringing value through his expertise, creative vision, technical skill, and extensive network.
